L3
AVIATION PRODUCTS
AVIATION PRODUCTS
MARKETING A GIANT
Scope: Support a capable internal team by taking on an ever-expanding range of strategic, creative and tactical marketing projects.
Approach
As always, we started by documenting and understanding the client’s goals for each project, starting with a new L3 Aviation Products website, and expanding to ad development, collateral, and a focused lead-generation program.
Impact
All of the work, from lead-generation and advertising to website development and collateral, was successful in established meeting goals, and a happy client has extended the initial engagements into a new year.